Some of our best known work, and case studies that have won our clients dozens of top PR and public awards has been in viral video and PR.

This is something we helped to define in national broadcasting, producing the first viral videos on YouTube created not by journalists, but by public organisations.

Since 2005, we have generated millions of online views and shares for our clients, who are still with us – including the likes of Tesco and Thorpe Park.

Making viral videos has never been the right question, although it’s one we’re asked regularly. However, making a really exciting, insightful or fun video that chimes with your audience – IS the way to make it go viral.

That’s what we’ve done for dozens of clients – and you can find out a little more from the case studies below.

Clever Content